IVY | DOWN PUFFER COAT

IVY | The Down Puffer Archive

Maximum warmth. Zero compromise. The season's most authoritative entry in insulated puffer outerwear.

The IVY is a study in Thermal Architecture. Built on a high-loft insulation core with a stand-up collar for total wind resistance, this piece delivers a clean, volume-rich presence with a signature "Cloud-Drape" recovery. It is the Luvru cold-weather essential — a structured puffer that keeps you at peak comfort without surrendering the silhouette, from XS to XL.

The Editorial Edit

• The High-Loft Insulation Core: A premium-fill interior layer engineered for maximum thermal retention — delivering a cloud-weight warmth that performs through the lowest seasonal temperatures.
• Stand-Collar Wind Architecture: A precision-engineered upright collar designed to seal the neckline against cold air intrusion, offering a clean, protective frame with an upright editorial presence.
• Relaxed-Volume Silhouette Gallery: A deliberately generous outer frame that provides full freedom of movement while maintaining a clean, structured outer line from shoulder to hem.
• Luvru Zip-Utility Narrative: A smooth central zip closure system embedded within the front placket for a seamless, one-motion entry and a distortion-free outer finish.

Product Specifications

• Collection: The Down Puffer Archive
• Aesthetic: Thermal Volume / Luvru Editorial
• Fit: Relaxed High-Loft Silhouette
• Sleeve: Full-Length Insulated Calibration
• Pattern: Solid / Quilted-Channel Finish
• Size Archive: XS to XL Calibration